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1 gift brand
марк., потр. подарочная марка* (марка товара, который чаще всего приобретается в качестве подарка или сувенира, напр., ручки "Паркер")See: -
2 gift brand
Реклама: подарочная марка, подарочный марочный товар -
3 brand
1. сущ.1) марк. торговая марка, товарный знак (определенное название, знак (символ) или дизайн продукта, которые отличают его от конкурента и помогают потребителю находить этот продукт в магазинах)Syn:brand name 2), brand mark 2)See:barnacle brand, blanket brand, competing brand, controlled brand, corporate brand, dealer brand, dealer's brand, distributor brand, distributor's brand, distributor's house brand, domestic brand, elite brand, established brand, familiar brand, family brand, flagship brand, flanker brand, generic brand, gift brand, global brand, good ordinary brand, high-status brand, house brand, household brand, individual brand, internal brand, international brand, local brand, major brand, manufacturer's brand, mature brand, megabrand, middleman brand, name brand, national brand, own brand, own-label brand, packer's brand, private brand, product brand, regional brand, regular brand, store brand, top brand, top-of-mind brand, top-selling brand, trend brand, unadvertised brand, wholesaler brand, brand acceptance, brand advantage, brand advertising, brand allegiance, brand association, brand assortment, brand attitude, brand attributes а), brand awareness, brand beliefs, brand cannibalization, brand category, brand choice, brand communications, brand comparison, brand competition, brand competitor, brand consciousness, brand conviction, brand development, brand differentiation, brand domination, brand equity, brand essence, brand establishment, brand exposure, brand extension, brand familiarity, brand family, brand franchise, brand harvesting, brand identification, brand identity, brand image, brand insistence, brand instability, brand label, brand leader, brand leverage, brand leveraging, brand licensing, brand life cycle, brand logo, brand logo type, brand loyalty, brand map, brand mark1&2, brand monopoly, brand name 1. а), brand perception, brand personality, brand position, brand positioning, brand power, brand preference, brand profile, brand proliferation, brand protection, brand rating, brand recall, brand recognition, brand reinforcement, brand repositioning, brand revitalisation, brand revival, brand rivalry, brand selection, brand sensitivity, brand share, brand soul, brand sponsor, brand strategy, brand switcher, brand switching, brand tag, brand transference, brand value, brand X, battle of the brands, brand of goods, brand of merchandise, brand potential index, family of brands, Brand Names Education Foundation, Brand Names Foundation, Brand Protection Group, trademark, mark 1), 2)2) марк. бренд (хорошо известная торговая марка или знаменитый производитель, которые значительно способствуют реализации продуктов; может употребляться в переносном смысле по отношению к людям, идеям и т. п.)See:elite brand, flanker brand, gift brand, regular brand, top-selling brand, brand attributes б), brand management, brand manager, brand marketing, brand plan, brand policy, brand producer, brand products, brand promoter, brand team3) общ. клеймоSee:, brand mark 3)2. гл.1) общ. ставить клеймо [марку\]2) с.-х. клеймить; таврить ( животное)3) торг. маркировать ( товар)See:
* * *
"брэнд", марка, тип, сорт: название или символ товара или услуги, которые отличают их от товаров и услуг конкурентов; см. trademark.* * *наименование, символ, знак, дизайн или их комбинации как средство идентификации товара-----1. сорт, качество2. торговая марка -
4 brand
n марк., вир. марка; ґатунок; торгова марка; марочний товар; товарна марка; товарний знак; фірмовий знак; фабричне клеймо; клеймо; a марочнийпродукт, послуга або асортимент продуктів (product line) з конкретною назвою, символом або дизайном (design), що чітко відрізняє його від подібних продуктів чи послуг інших фірм; ♦ марка є засобом, який допомагає споживачеві (consumer) виділити специфічні продукти чи послуги серед аналогічних, запропонованих конкурентами; серед найпопулярніших марок: Тайд (Tide) — марка прального порошку; Пепсі (Pepsi) — марка безалкогольного напою; Нескафе (Nescafe) — марка кави═════════■═════════advertised brand рекламована марка; competing brand марка-конкурент • марка конкурента • конкурентний марочний товар; controlled brand марка контрольованого розповсюдження; corporate brand загальнофірмова марка; dealer's brand марка торговельного посередника • марка дилера; distributor's brand марка оптового торговця; domestic brand внутрішня марка; elite brand добірна марка • елітна марка; established brand визнана марка; familiar brand знайома марка; family brand родинна марка • сімейна марка; flagship brand провідна марка • основний марочний товар; generic brand родова марка; gift brand подарункова марка • подарунковий марочний товар; global brand марка глобального розповсюдження; house brand марка торговельного дому; household brand домашня марка; individual brand індивідуальна марка • товар з індивідуальною марочною назвою; known brand відома марка • знана марка; local brand місцева марка • марочний товар місцевого розповсюдження; major brand основний марочний товар • популярний марочний товар; manufacturer's brand марка виробника; mature brand зріла марка • зрілий марочний товар; name brand іменна марка • товар з марочним іменем; national brand загальнонаціональна марка • марка загальнонаціонального розповсюдження; new brand нова марка; ordinary brand рядова марка • звичайна марка; own-label brand власна марка; private brand приватна марка • приватна марка посередника • марка торговельного посередника; product brand товарна марка • марка штучного товару; range brand асортиментна марка • марка товарного асортименту; regular brand звичайна марка • марка регулярного користування; reseller brand приватна марка • марка перепродавав • марка торговельного посередника; runaway brand марка значно краща; specific brand особлива марка; store brand магазинна марка • крамнична марка; top brand провідна марка; top-selling brands марки з найбільшим попитом • марки з найбільшим збутом; trendy brand модна марка • марка, яка задає тон; unadvertised brand нерекламо-вана марка; wholesaler's brand марка гуртовика; wildcat brand нерекламована марка═════════□═════════brand advertising рекламування марочного товару; brand advertising expenditure витрати на рекламування марочного товару; brand attitude ставлення до товарної марки; brand awareness обізнаність з товарною маркою; brand category ґатунок виробу; brand choice вибір марки; brand competitor конкурент марочного товару; brand consciousness обізнаність з товарною маркою; brand differentiation марочне розрізнення; brand equity цінність марочного товару; brand extension розширення меж марки; brand familiarity обізнаність з товарною маркою; brand identification розпізнання товарної марки; brand image обізнаність з товарною маркою • репутація товарної марки • престиж товарної марки • репутація марки товару; brand label марочна наліпка; brand leader найпопулярніший ґатунок; brand loyalty прихильність до марки; brand manager керівник товарної марки; brand mark символ марки; brand name назва товарної марки • фабрична марка • марка товару • товар відомої марки • фірмові товари; —name goods товари відомих марок • фірмові товари; brand personality індивідуальність марки; brand position позиція марки; brand preference переважна прихильність до товару з певною маркою; brand proliferation марочне поширення; brand recognition пізнавання марки; brand rejection відхилення марки; brand strategy марочна стратегія; brand switcher споживач, який змінює марки товарів; brand switching зміна марки товару споживачем • зміна марки; brand transference перенесення назви товару; brand value вартість марки; of the best brand найкращої марки • найвищої марки; to buy a (particular) brand купувати/купити продукт специфічної марки; to develop a (particular) brand розвивати/розвинути специфічну марку; to launch a (particular) brand випускати/випустити продукт специфічної марки; to sell a (particular) brand продавати/продати продукт специфічної марки; to test a (particular) brand випробовувати/випробувати продукт специфічної маркиbrand ‡ B. four principles of marketing (386)пор. trademark▹▹ copyright▹▹ patent -
5 gift goods
марк., потр. подарочные товары (товары, которые обычно приобретаются в качестве подарков; напр., поздравительные открытки, фотоальбомы, рамки для фотографий, косметика, аксессуары, сувениры и т. д.)Syn:See: -
6 gift market
марк. рынок подарочных товаров (рынок подарочной и сувенирной продукции, т. е. товаров, которые покупаются в качестве подарков и сувениров; напр., украшения для дома, косметика, игрушки и т. д.)See: -
7 deluxe edition
потр. (роскошное) подарочное изданиеWhen you're the most popular board game in the world, you deserve special treatment that's
why we've created this Deluxe Edition of the Monopoly game! — Самая популярная настольная игра в мире заслуживает особого отношения, и поэтому мы выпустили это роскошное подарочное издание игры "Монополия"!
Syn:See: -
8 make
meik
1. past tense, past participle - made; verb1) (to create, form or produce: God made the Earth; She makes all her own clothes; He made it out of paper; to make a muddle/mess of the job; to make lunch/coffee; We made an arrangement/agreement/deal/bargain.) hacer, construir, fabricar2) (to compel, force or cause (a person or thing to do something): They made her do it; He made me laugh.) hacer, obligar3) (to cause to be: I made it clear; You've made me very unhappy.) hacer, poner, volver4) (to gain or earn: He makes $100 a week; to make a profit.) ganar, hacer5) ((of numbers etc) to add up to; to amount to: 2 and 2 make(s) 4.) ser, equivaler6) (to become, turn into, or be: He'll make an excellent teacher.) ser, hacer7) (to estimate as: I make the total 483.) calcular8) (to appoint, or choose, as: He was made manager.) nombrar, elegir9) (used with many nouns to give a similar meaning to that of the verb from which the noun is formed: He made several attempts (= attempted several times); They made a left turn (= turned left); He made (= offered) a suggestion/proposal; Have you any comments to make?) hacer
2. noun(a (usually manufacturer's) brand: What make is your new car?) marca- maker- making
- make-believe
- make-over
- makeshift
- make-up
- have the makings of
- in the making
- make a/one's bed
- make believe
- make do
- make for
- make it
- make it up
- make something of something
- make of something
- make something of
- make of
- make out
- make over
- make up
- make up for
- make up one's mind
- make up to
make1 n marcawhat make is your watch? ¿de qué marca es tu reloj? / ¿cuál es la marca de tu reloj?make2 vb1. hacerhave you made your bed? ¿te has hecho la cama?2. fabricar / producir3. sertr[meɪk]1 (brand) marca■ what make of car did you buy? ¿de qué marca es el coche que compraste?1 (produce - gen) hacer; (construct) construir; (manufacture) fabricar; (create) crear; (prepare) preparar■ have you made a list? ¿has hecho una lista?■ she made some sandwiches hizo unos bocadillos, preparó unos bocadillos■ stop making all that noise! ¡dejad de hacer tanto ruido!■ these cakes have been made using the finest ingredients estos pastelitos han sido elaborados con ingredientes de primera calidad2 (carry out, perform) hacer■ may I make a suggestion? ¿puedo hacer una sugerencia?■ we've made arrangements for you to be met at the airport hemos dispuesto que alguien vaya a buscarte al aeropuerto3 (cause to be) hacer, poner, volver4 (force, compel) hacer, obligar; (cause to do) hacer■ what makes you say that? ¿por qué dices eso?5 (be, become) ser, hacer; (cause to be) hacer, convertir en■ she'll make a good singer será buena cantante, tiene madera de cantante6 (earn) ganar, hacer■ she made 1,000 pounds last week ganó 1.000 libras la semana pasada7 (achieve) conseguir, alcanzar; (arrive at, reach) alcanzar, llegar a; (manage to attend) poder (ir)■ we made it! ¡lo conseguimos!9 (calculate, estimate, reckon) calcular■ how much do you make it? ¿a ti cuánto te da?■ what time do you make it? ¿qué hora tienes?10 (total, equal) ser, equivaler a■ that makes the third time you've asked me! ¡es la tercera vez que me lo preguntas!11 (complete, finish off) dar el toque final a, completar; (assure success of) consagrar1 (to be about to) hacer como, hacer ademán de, simular\SMALLIDIOMATIC EXPRESSION/SMALLto be on the make (for profit) andar tras el dinero, andar intentando sacar tajada 2 (for power) barrer para dentro, barrer para casa 3 (for sex) estar de ligue, andar buscando aventurasto make a fresh start volver a empezarto make a go of something sacar algo adelanteto make a loss perder dineroto make a name for oneself hacerse un nombreto make a note of something apuntar algoto make a profit ganar dineroto make a will hacer su testamentoto make believe hacer ver, imaginarse■ the children made believe they were on a desert island los niños hacían ver que estaban en una isla desiertato make do (with something) arreglárselas (con algo)to make friends hacer amigosto make fun of burlarse deto make it a rule to do something tener como norma hacer algoto make good triunfarto make something good (pay for, replace) pagar 2 (carry out, fulfil) cumplir con 3 (repair) arreglarto make it (be successful) tener éxito, llegar hasta arribato make like hacer ver, fingirto make nothing of something (achieve easily) hacer algo sin ningún problema 2 (treat as trifling) quitar importancia a algoto make or break somebody/something significar la consagración o la ruina de alguien/algoto make sense tener sentidoto make somebody's day alegrarle el día a alguiento make something clear aclarar algo, dejar algo claroto make something known dar a conocer algoto make sure (of something) asegurarse (de algo)to make the best/most of something sacar partido de algoto make the bed hacer la cama1) create: hacerto make noise: hacer ruido2) fashion, manufacture: hacer, fabricarshe made a dress: hizo un vestido3) devise, form: desarrollar, elaborar, formar4) constitute: hacer, constituirmade of stone: hecho de piedra5) prepare: hacer, preparar6) render: hacer, ponerit makes him nervous: lo pone nerviosoto make someone happy: hacer feliz a alguienit made me sad: me dio pena7) perform: hacerto make a gesture: hacer un gesto8) compel: hacer, forzar, obligar9) earn: ganarto make a living: ganarse la vidamake vi1) head: ir, dirigirsewe made for home: nos fuimos a casa2)to make do : arreglárselas3)to make good repay: pagar4)to make good succeed: tener éxitomake nbrand: marca fn.• fabricación s.f.• hechura s.f.• marca s.f.• modelo s.m.expr.• hacer resaltar expr.expr.• hacer resaltar expr.v.(§ p.,p.p.: made) = confeccionar v.• constituir v.• crear v.• fabricar v.• formar v.• hacer v.(§pres: hago, haces...) pret: hic-pp: hechofut/c: har-•)
I
1. meɪk1) (past & past p made) transitive verb2) (create, produce) \<\<paint/cars\>\> hacer*, fabricar*; \<\<dress\>\> hacer*, confeccionar (frml); \<\<meal/cake/sandwich/coffee\>\> hacer*, preparar; \<\<film\>\> hacer*, rodar; \<\<record\>\> grabar; \<\<fire/nest/hole\>\> hacer*; \<\<list/will\>\> hacer*to make a noise — hacer* ruido
made in Spain/Mexico — hecho or fabricado en España/México
made in Argentina/Peru — industria or fabricación argentina/peruana
to make something into something: I'll make this material into a skirt con esta tela me haré una falda; to make something out of/from/of something: she made the dress out of an old sheet se hizo el vestido con/de una sábana vieja; we made another meal from the leftovers hicimos otra comida con las sobras; it's made of wood/plastic es de madera/plástico; don't make an enemy of her — no te la eches encima como enemiga; see also difference 1) b), fuss I, mess I 1), 2)
3)a) ( carry out) \<\<repairs/changes/payment\>\> hacer*, efectuar* (frml); \<\<preparations/arrangements\>\> hacer*; \<\<journey\>\> hacer*make a left (turn) here — (AmE) dobla or gira a la izquierda aquí
b) \<\<remark/announcement\>\> hacer*4) ( cause to be)I'll make you happy/rich — te haré feliz/rica
that made me sad — eso me entristeció or me apenó
the work made me thirsty/sleepy — el trabajo me dio sed/sueño
what makes me angry is... — lo que me da rabia es...
they've made him supervisor — lo han nombrado supervisor, lo han ascendido a supervisor
if nine o'clock is too early, make it later — si las nueve es muy temprano, podemos reunirnos (or encontrarnos etc) más tarde
two large pizzas..., no, make that three — dos pizzas grandes..., no, mire, mejor déme tres
5)a) ( cause to) hacer*whatever made you do it? — ¿por qué lo hiciste?, ¿qué te llevó a hacer eso?
b) ( compel) obligar* a, hacer*she was made to apologize — la obligaron a or la hicieron pedir perdón
c) (in phrases)to make believe: you can't just make believe it never happened no puedes pretender que no sucedió, no puedes hacer como si no hubiera sucedido; to make do (with something), to make something do — arreglárselas con algo
6)a) (constitute, be) ser*b) (equal, amount to) ser*five plus five makes ten — cinco y or más cinco son diez
7) ( calculate)what do you make the total? — ¿(a ti) cuánto te da?
what time do you make it, what do you make the time? — ¿qué hora tienes?
8) ( make fuss)I think you're making too much of what she said — creo que le estás dándo demasiada importancia a lo que dijo
9)a) ( understand)to make something of something: I could make nothing of the message no entendí el mensaje; make of that what you will — tú saca tus propias conclusiones
b) ( think)to make something of somebody/something: what did you make of him? ¿qué te pareció?; I don't know what to make of it — no sé qué pensar
10)a) (gain, earn) \<\<money\>\> hacer*they made a loss/profit — perdieron/ganaron dinero
they made a profit of $20,000 — ganaron or sacaron 20.000 dólares
how much did you make on the deal? — ¿cuánto sacaste or ganaste con el trato?
b) ( acquire) \<\<friends\>\> hacer*I made a few acquaintances there — conocí a or (frml) trabé conocimiento con algunas personas allí
to make a name for oneself — hacerse* un nombre
11) (colloq) (manage to attend, reach)to make it: he'll never make it as a doctor nunca será un buen médico; they made it through to the finals — llegaron a la final
12) ( assure success of)if you go to Harvard, you're made for life — si vas a Harvard, tienes el futuro asegurado
to make or break something/somebody — ser* el éxito o la ruina de algo/alguien
2.
vi1) ( make preliminary move)to make as if o as though to + inf — hacer* ademán de + inf
2) (move, proceed)they made toward the door — se dirigieron hacia la puerta; see also make for
•Phrasal Verbs:- make for- make off- make out- make up
II
1) ( brand) marca fwhat make is it? — ¿de qué marca es?
2)[meɪk] (pt, pp made) When make is part of a set combination, eg make an attempt, make a bow, make a case, make sure, look up the other word.to be on the make — (colloq) ( out for gain) estar* intentando sacar tajada (fam); ( looking for a date) estar* de ligue or (AmS) de levante or (Chi) de pinche (fam)
1. TRANSITIVE VERB1) (=create, prepare) [+ fire, bed, tea, will, remark, plan, suggestion] hacer; [+ dress] hacer, confeccionar; [+ shelter] construir; [+ meal] hacer, preparar; [+ record] grabar; [+ film] rodar; (=manufacture) [+ tool, machine] fabricar, hacer"made in Spain" — [+ tool, machine] "fabricado en España"; [+ dress] "confeccionado en España"; [+ nougat, chocolate] "elaborado en España"
•
they were made for each other — estaban hechos el uno para el otroshow 2., 4)•
it's made of gold — es de oro, está hecho de oro2) (=carry out) [+ journey, effort] hacer; [+ speech] pronunciar; [+ payment] efectuar; [+ error] cometer3) (=earn) ganarhow much do you make? — ¿cuánto ganas?
he makes £350 a week — gana 350 libras a la semana
the deal made him £500 — ganó 500 libras con el negocio, el negocio le reportó 500 libras
4) (=reach, achieve) [+ place] llegar awill we make Paris before lunch? — ¿llegaremos a París antes de la hora de comer?
Lara made a hundred — (Cricket) Lara hizo or se anotó 100 carreras
•
we made it just in time — llegamos justo a tiempocan you make it by 10? — ¿puedes llegar a las 10?
sorry, I can't make it — lo siento, no puedo or no me va bien
do you think he'll make (it to) university? — ¿crees que conseguirá ir a la universidad?
to make it with sb * — (sexually) hacérselo con algn *
•
to make land — (Naut) llegar a tierra•
to make port — (Naut) tomar puerto5) (=say, agree)another beer, please, no, make that two — otra cerveza por favor, no, que sean dos
6) (=cause to succeed)to make or break sth/sb —
sex can make or break a relationship — el sexo es determinante en una relación, el sexo puede afianzar una relación o hacer que fracase
7) (=constitute)he'll make somebody a good husband — va a ser or hará un buen marido para algn
it'll make a (nice) change not to have to cook every day — lo de no tener que cocinar cada día estará muy bien, ¡qué descanso, no tener que cocinar cada día!
•
he'll make a good footballer — será buen futbolista8) (=equal)this one makes 20 — con este son or hacen 20
how much does that make (altogether)? — ¿a cuánto sube (en total)?
8 pints make a gallon — 8 pintas hacen or son un galón
9) (=calculate) calcularwhat do you make the total? — ¿cuánto calculas que es el total?
how many do you make it? — ¿cuántos calculas que hay?
what time do you make it, what do you make the time? — ¿qué hora tienes?
10) (Cards) [+ trick] ganar, hacer; (Bridge) [+ contract] cumplirto make sb sth (=cause to be) to make sb/sth ({+ adjective/past participle}28})to make o.s. heard — hacerse oír
the noise made concentration difficult or made it difficult to concentrate — con ese ruido era difícil concentrarse
ill 1., 1), sick 1., 2), unhappy to make sth/sb into sth convertir algo/a algn en algo to make sb do sth (=cause to do sth) hacer a algn hacer algo; (=force to do sth) hacer a algn hacer algo, obligar a algn a hacer algowhy make things difficult for yourself? — ¿por qué te complicas la vida?
to make sb laugh/cry — hacer reír/llorar a algn
now look what you've made me do! — ¡mira lo que me has hecho hacer!
what made you say that? — ¿cómo se te ocurrió decir eso?, ¿por qué dijiste eso?
what makes you do it? — ¿qué es lo que te lleva a hacerlo?
it makes you think, doesn't it? — da que pensar ¿no?
to make o.s. do sth obligarse a hacer algohe made me apologize to the teacher — me hizo pedir perdón or me obligó a pedir perdón al profesor
to make sth do, make [do] with sth arreglárselas or apañárselas con algo to make good [+ promise] cumplir; [+ accusation] hacer bueno, probar; [+ claim] justificar; [+ loss] compensar; [+ damage] reparar; (=pay) pagar make 2. to make sth of sth (=understand)I have to make myself (do it) — tengo que obligarme (a hacerlo), tengo que hacer un esfuerzo (por hacerlo)
what do you make of Anna? — ¿qué piensas de Anna?, ¿qué te parece Anna?
what do you make of this? — ¿qué te parece esto?
(=give importance to)I can't make anything of this letter — no entiendo nada de lo que pone esta carta, no saco nada en claro de esta carta
issue 1., 1)I think you're making rather too much of what I said — creo que le estás dando demasiada importancia a lo que dije
2.INTRANSITIVE VERB (in set expressions)•
to make after sb — perseguir a algn, correr tras algnhe made as if to strike me — hizo como si me fuera a pegar, hizo ademán de pegarme
3.NOUN (=brand) marca fwhat make of car was it? — ¿qué marca de coche era?
- be on the make- make for- make off- make out- make up* * *
I
1. [meɪk]1) (past & past p made) transitive verb2) (create, produce) \<\<paint/cars\>\> hacer*, fabricar*; \<\<dress\>\> hacer*, confeccionar (frml); \<\<meal/cake/sandwich/coffee\>\> hacer*, preparar; \<\<film\>\> hacer*, rodar; \<\<record\>\> grabar; \<\<fire/nest/hole\>\> hacer*; \<\<list/will\>\> hacer*to make a noise — hacer* ruido
made in Spain/Mexico — hecho or fabricado en España/México
made in Argentina/Peru — industria or fabricación argentina/peruana
to make something into something: I'll make this material into a skirt con esta tela me haré una falda; to make something out of/from/of something: she made the dress out of an old sheet se hizo el vestido con/de una sábana vieja; we made another meal from the leftovers hicimos otra comida con las sobras; it's made of wood/plastic es de madera/plástico; don't make an enemy of her — no te la eches encima como enemiga; see also difference 1) b), fuss I, mess I 1), 2)
3)a) ( carry out) \<\<repairs/changes/payment\>\> hacer*, efectuar* (frml); \<\<preparations/arrangements\>\> hacer*; \<\<journey\>\> hacer*make a left (turn) here — (AmE) dobla or gira a la izquierda aquí
b) \<\<remark/announcement\>\> hacer*4) ( cause to be)I'll make you happy/rich — te haré feliz/rica
that made me sad — eso me entristeció or me apenó
the work made me thirsty/sleepy — el trabajo me dio sed/sueño
what makes me angry is... — lo que me da rabia es...
they've made him supervisor — lo han nombrado supervisor, lo han ascendido a supervisor
if nine o'clock is too early, make it later — si las nueve es muy temprano, podemos reunirnos (or encontrarnos etc) más tarde
two large pizzas..., no, make that three — dos pizzas grandes..., no, mire, mejor déme tres
5)a) ( cause to) hacer*whatever made you do it? — ¿por qué lo hiciste?, ¿qué te llevó a hacer eso?
b) ( compel) obligar* a, hacer*she was made to apologize — la obligaron a or la hicieron pedir perdón
c) (in phrases)to make believe: you can't just make believe it never happened no puedes pretender que no sucedió, no puedes hacer como si no hubiera sucedido; to make do (with something), to make something do — arreglárselas con algo
6)a) (constitute, be) ser*b) (equal, amount to) ser*five plus five makes ten — cinco y or más cinco son diez
7) ( calculate)what do you make the total? — ¿(a ti) cuánto te da?
what time do you make it, what do you make the time? — ¿qué hora tienes?
8) ( make fuss)I think you're making too much of what she said — creo que le estás dándo demasiada importancia a lo que dijo
9)a) ( understand)to make something of something: I could make nothing of the message no entendí el mensaje; make of that what you will — tú saca tus propias conclusiones
b) ( think)to make something of somebody/something: what did you make of him? ¿qué te pareció?; I don't know what to make of it — no sé qué pensar
10)a) (gain, earn) \<\<money\>\> hacer*they made a loss/profit — perdieron/ganaron dinero
they made a profit of $20,000 — ganaron or sacaron 20.000 dólares
how much did you make on the deal? — ¿cuánto sacaste or ganaste con el trato?
b) ( acquire) \<\<friends\>\> hacer*I made a few acquaintances there — conocí a or (frml) trabé conocimiento con algunas personas allí
to make a name for oneself — hacerse* un nombre
11) (colloq) (manage to attend, reach)to make it: he'll never make it as a doctor nunca será un buen médico; they made it through to the finals — llegaron a la final
12) ( assure success of)if you go to Harvard, you're made for life — si vas a Harvard, tienes el futuro asegurado
to make or break something/somebody — ser* el éxito o la ruina de algo/alguien
2.
vi1) ( make preliminary move)to make as if o as though to + inf — hacer* ademán de + inf
2) (move, proceed)they made toward the door — se dirigieron hacia la puerta; see also make for
•Phrasal Verbs:- make for- make off- make out- make up
II
1) ( brand) marca fwhat make is it? — ¿de qué marca es?
2)to be on the make — (colloq) ( out for gain) estar* intentando sacar tajada (fam); ( looking for a date) estar* de ligue or (AmS) de levante or (Chi) de pinche (fam)
-
9 fire
1. noun1) Feuer, dasbe on fire — brennen (auch fig.); in Flammen stehen
catch fire — Feuer fangen; [Wald, Gebäude:] in Brand geraten
set something on fire — etwas anzünden; (in order to destroy) etwas in Brand stecken; (deliberately) Feuer an etwas (Akk.) legen
2) (in grate) [offenes] Feuer; (electric or gas fire) Heizofen, der; (in the open air) Lagerfeuer, dasopen fire — Kaminfeuer, das
turn up the fire — (electric) die Heizung/(gas) das Gas höher drehen od. aufdrehen
play with fire — (lit. or fig.) mit dem Feuer spielen
light the fire — den Ofen anstecken; (in grate) das [Kamin]feuer anmachen
3) (destructive burning) Brand, derwhere's the fire? — (coll. iron.) wo brennt's denn?
4) (fervour) Feuer, dasthe fire with which he speaks — die Leidenschaft, mit der er spricht
pistol fire — [Pistolen]schüsse
cannon fire — Kanonenfeuer, das
line of fire — (lit. or fig.) Schusslinie, die
2. transitive verbbe/come under fire — beschossen werden/unter Beschuss geraten
1) (fill with enthusiasm) begeistern, in Begeisterung versetzen [Person]2) (supply with fuel) befeuern [Ofen]; [be]heizen [Lokomotive]3) (discharge) abschießen [Gewehr]; abfeuern [Kanone]fire one's gun/pistol/rifle at somebody — auf jemanden schießen
4) (propel from gun etc.) abgeben, abfeuern [Schuss]fire questions at somebody — jemanden mit Fragen bombardieren; Fragen auf jemanden abfeuern
6) brennen [Tonwaren, Ziegel]3. intransitive verb1) (shoot) schießen; feuernfire! — [gebt] Feuer!
fire at/on something/somebody — auf etwas/jemanden schießen
2) [Motor:] zündenPhrasal Verbs:- academic.ru/87046/fire_away">fire away* * *1. noun1) (anything that is burning, whether accidentally or not: a warm fire in the kitchen; Several houses were destroyed in a fire.) das Feuer2) (an apparatus for heating: a gas fire; an electric fire.) der Ofen3) (the heat and light produced by burning: Fire is one of man's greatest benefits.) das Feuer4) (enthusiasm: with fire in his heart.) das Feuer5) (attack by gunfire: The soldiers were under fire.) das Feuer2. verb1) ((of china, pottery etc) to heat in an oven, or kiln, in order to harden and strengthen: The ceramic pots must be fired.) brennen2) (to make (someone) enthusiastic; to inspire: The story fired his imagination.) anfeuern3) (to operate (a gun etc) by discharging a bullet etc from it: He fired his revolver three times.) abfeuern4) (to send out or discharge (a bullet etc) from a gun etc: He fired three bullets at the target.) feuern5) ((often with at or on) to aim and operate a gun at; to shoot at: They suddenly fired on us; She fired at the target.) feuern6) (to send away someone from his/her job; to dismiss: He was fired from his last job for being late.) feuern•- fire alarm- firearm
- fire-brigade
- fire-cracker
- fire-engine
- fire-escape
- fire-extinguisher
- fire-guard
- fireman
- fireplace
- fireproof
- fireside
- fire-station
- firewood
- firework
- firing-squad
- catch fire
- on fire
- open fire
- play with fire
- set fire to something / set something on fire
- set fire to / set something on fire
- set fire to something / set on fire
- set fire to / set on fire
- under fire* * *[ˈfaɪəʳ, AM -ɚ]I. ndon't play with \fire! spiel nicht mit dem Feuer!open \fire Lagerfeuer ntto light a \fire Feuer nt machento put [or switch] [or turn] the \fire on den Ofen anmachen [o ÖSTERR aufdrehen] [o SCHWEIZ anstellen]; BRIT (heating appliance) Heizgerät ntelectric \fire Elektroofen mgas \fire Gasofen m\fire! Feuer!the library was destroyed by \fire die Bibliothek ist völlig abgebranntto be on \fire brennen, in Flammen stehento catch \fire Feuer fangen, in Brand geratento set sb/sth on \fire, to set \fire to sb/sth jdn/etw anzünden [o in Brand steckenhe lost his house in a \fire recently sein Haus ist vor Kurzem bei einem Großfeuer heruntergebranntforest \fire Waldbrand mto put out the \fire das Feuer löschento come under \fire from sb von jdm unter Beschuss genommen werden, von jdm beschossen werdento come under \fire for sth ( fig) wegen einer S. gen unter Beschuss geraten a. fig fam; (shooting) Schießen ntin the line of \fire in der Schussliniecovering \fire Feuerschutz mkilled by enemy/friendly \fire von feindlichem/eigenem Feuer getötetto cease \fire das Feuer einstellento open \fire on sb das Feuer auf jdn eröffnento return \fire das Feuer erwidern7. no pl (fervour) Feuer nt; LIT Glut f; (burning passion) Leidenschaft f; (enthusiasm) Begeisterung fhe is filled with the \fire of youth and his convictions er ist voller jugendlicher Leidenschaft und Begeisterung für seine Überzeugungen▪ to be on \fire begeistert seinmy heart is on \fire for her mein Herz sehnt sich nach ihr8.▶ to breathe \fire and brimstone Gift und Galle spucken [o speien]▶ to get on like a house on \fire hervorragend miteinander auskommen▶ to hang \fire auf sich warten lassen▶ to have \fire in one's [or the] belly (have ambition) Ehrgeiz haben; (have enthusiasm) begeisterungsfähig sein\fire damage Brandschaden m, Feuerschaden m\fire precautions Brandschutz m, Brandschutzmaßnahmen pl\fire prevention Brandschutz m, Brandprävention f\fire regulations Feuerschutzbestimmungen pl\fire risk Brandrisiko nt, Feuergefahr fIII. vt1. (bake in kiln)▪ to \fire sth etw brennen2. (shoot)▪ to \fire sth etw abfeuernto \fire a broadside eine Breitseite abgebento \fire a bullet [or shot] einen Schuss abgebenhe \fired a warning shot into the air er feuerte einen Warnschuss in die Luft abto \fire a gun at sb/sth auf jdn/etw schießen; ( fig)to \fire questions at sb jdn mit Fragen bombardierento \fire a round [or volley] einen Schuss [o eine Salve] abgebento \fire a salute Salut schießen3. (launch)▪ to \fire sth etw abschießen [o abfeuern]bazookas were \fired almost every day that month at Sarajevo in diesem Monat wurde Sarajevo fast jeden Tag mit Bazookas beschossento \fire a rocket eine Rakete zünden [o abfeuern4. (dismiss)this company uses a hire and \fire strategy diese Firma stellt ein und entlässt schnell▪ to \fire sb jdn begeistern [o in Begeisterung versetzen]; (inspire) jdn anregen [o geh inspirieren]it \fired me with enthusiasm for literature es weckte die Begeisterung für Literatur in mirto \fire sb's imagination jds Fantasie beflügelnIV. vi1. (shoot) feuern, schießenwithout warning he started to \fire into the crowd er schoss ohne Vorwarnung in die Menge▪ to \fire at sb/sth auf jdn/etw feuern [o schießencoffee might help — I'm not firing on all four cylinders today vielleicht hilft ja ein Kaffee — ich bin heute nicht so ganz da fam* * *[faɪə(r)]1. n1) Feuer ntto set fire to sth, to set sth on fire — etw anzünden; (so as to destroy) etw in Brand stecken
to catch fire — Feuer fangen (also fig); (building, forest etc also) in Brand geraten
"keep away from fire" — "von Feuer fernhalten"
when man discovered fire — als der Mensch das Feuer entdeckte
you're playing with fire (fig) — du spielst mit dem Feuer
See:→ house2) (= house fire, forest fire etc) Brand mthere was a fire next door — nebenan hat es gebrannt
Glasgow has more fires than any other city — in Glasgow brennt es häufiger als in anderen Städten
to open fire on sb —
to draw fire from sb (lit) — von jdm unter Feuer genommen werden; (fig) jds Kritik auf sich (acc) ziehen
to be in the line of fire (lit, fig) — in der Schusslinie stehen
5) (= passion) Feuer ntto be on fire (fig) — brennen (with vor +dat )
2. vt1) (= burn to destroy) in Brand stecken2) pottery brennen3) furnace befeuern → oil-fired, gas-firedSee:→ oil-fired, gas-firedto fire sb with enthusiasm — jdn begeistern, jdn in Begeisterung versetzen
6) (inf: dismiss) feuern (inf)3. vi1) (= shoot) feuern, schießen (at auf +acc)2) (engine) zündenthe engine is only firing on three cylinders — der Motor läuft nur auf drei Zylindern
* * *fire [ˈfaıə(r)]A s1. Feuer n, Flamme f:(as) red as fire feuerrot (vor Verlegenheit);a) BIBEL Feuer und Schwefel m,b) REL Hölle f und Verdammnis f,c) fig Tod m und Verderben n;with fire and sword mit Feuer und Schwert;a) in Flammen stehen, brennen,b) fig Feuer und Flamme sein;his cheeks were on fire seine Wangen glühten;a) anbrennen,b) Feuer fangen (a. fig), in Brand geraten;go through fire and water for sb fig für jemanden durchs Feuer gehen;play with fire fig mit dem Feuer spielen;pull sth out of the fire fig etwas aus dem Feuer reißen;b) fig Furore machen in (dat);2. Feuer n (im Ofen etc):on a slow fire bei langsamem Feuer (kochen);a) ein Abend am Kamin,b) ein Abend zu Hause3. Brand m, (Groß)Feuer n:fire! Feuer!, es brennt! ( → A 9);die in the fire bei dem Brand ums Leben kommen;where’s the fire? umg wo brennts?4. Br Heizgerät n5. Feuersglut f6. Feuer n, Glanz m (eines Edelsteins)7. fig Feuer n, Glut f, Leidenschaft f, Begeisterung f8. MED Fieber n, Hitze f9. MIL Feuer n, Beschuss m:fire! Feuer! ( → A 3);between two fires zwischen zwei Feuern (a. fig);be under fire unter Beschuss stehen;come under fire unter Beschuss geraten, fig a. ins Kreuzfeuer der Kritik geraten;come under fire from sb in jemandes Schusslinie geraten;a) schwer losgehen (Schusswaffe),hold one’s fire fig sich zurückhalten;a) versagen (Schusswaffe),b) fig fehlschlagenB v/t1. anzünden, in Brand stecken3. Ziegel brennen:fired lime gebrannter Kalk4. Tee feuern5. jemanden, jemandes Gefühle entflammen:fire sb with enthusiasm jemanden in Begeisterung versetzen;fire sb’s imagination jemandes Fantasie beflügeln;fire up inflation die Inflation anheizena) eine Schusswaffe abfeuern, abschießen,c) Fragen abschießen:fire questions at sb jemanden mit Fragen bombardieren7. a) eine Sprengladung, eine Rakete zündenb) einen Motor anlassenC v/i1. a) Feuer fangenb) anbrennen3. feuern, schießen ( beide:at auf akk):5. zünden (Motor)* * *1. noun1) Feuer, dasset fire to something — [Person:] etwas anzünden
be on fire — brennen (auch fig.); in Flammen stehen
catch fire — Feuer fangen; [Wald, Gebäude:] in Brand geraten
set something on fire — etwas anzünden; (in order to destroy) etwas in Brand stecken; (deliberately) Feuer an etwas (Akk.) legen
2) (in grate) [offenes] Feuer; (electric or gas fire) Heizofen, der; (in the open air) Lagerfeuer, dasopen fire — Kaminfeuer, das
turn up the fire — (electric) die Heizung/ (gas) das Gas höher drehen od. aufdrehen
play with fire — (lit. or fig.) mit dem Feuer spielen
light the fire — den Ofen anstecken; (in grate) das [Kamin]feuer anmachen
3) (destructive burning) Brand, derwhere's the fire? — (coll. iron.) wo brennt's denn?
4) (fervour) Feuer, dasthe fire with which he speaks — die Leidenschaft, mit der er spricht
pistol fire — [Pistolen]schüsse
cannon fire — Kanonenfeuer, das
line of fire — (lit. or fig.) Schusslinie, die
2. transitive verbbe/come under fire — beschossen werden/unter Beschuss geraten
1) (fill with enthusiasm) begeistern, in Begeisterung versetzen [Person]2) (supply with fuel) befeuern [Ofen]; [be]heizen [Lokomotive]3) (discharge) abschießen [Gewehr]; abfeuern [Kanone]fire one's gun/pistol/rifle at somebody — auf jemanden schießen
4) (propel from gun etc.) abgeben, abfeuern [Schuss]fire questions at somebody — jemanden mit Fragen bombardieren; Fragen auf jemanden abfeuern
6) brennen [Tonwaren, Ziegel]3. intransitive verb1) (shoot) schießen; feuernfire! — [gebt] Feuer!
fire at/on something/somebody — auf etwas/jemanden schießen
2) [Motor:] zündenPhrasal Verbs:* * *n.Brand ¨-e m.brennen (Ziegel, Keramik) v. v.anfeuern v.feuern v.hinauswerfen v.schießen v.(§ p.,pp.: schoß, geschossen)zünden v. -
10 distributor
сущ.торг. дистрибьютор (независимая организация оптовой торговли, закупающая товары за свой счет и впоследствии продающая эти товары всем заинтересованным покупателям, включая других оптовиков, розничных торговцев, конечных потребителей, и обычно предоставляющая такие услуги, как демонстрация, поставка, кредитование, допродажное и послепродажное обслуживание и т. д.); распространитель ( товаров)End users do not usually buy from a distributor; they buy from retailers or dealers. — Конечные пользователи обычно не покупают у дистрибьютора, а приобретают товары у розничных торговцев или дилеров.
Syn:See:door-to-door distributor, exclusive distributor, export distributor, film distributor, house-to-house distributor, import distributor, industrial distributor, local distributor, national distributor, sole distributor, truck distributor, wholesale distributor, distributor brand, distributor's brand, distributor's house brand, network of distributors, Agent/Distributor Service, National Association of Wholesaler-Distributors, wholesaler, service wholesaler, manufacturer's customer, store brand, distribution firm, distribution network, door-to-door distribution, distributorship, sales agent
* * *
дистрибьютор: независимый оптовый торговец, продающий товары всем потребителям, включая др. оптовиков, розничных торговцев, конечных потребителей, и предоставляет такие услуги, как демонстрация, поставка, кредитование; = service wholesaler.* * *. независимый посредник (частное лицо или фирма), осуществляющий оптовые закупки продукции у крупных производителей и ее сбыт потребителям; как правило, Д. обеспечивает хранение товара и его подготовку к непосредственному использованию, потреблению. . Словарь экономических терминов 1 .* * *дистрибью тор; распределительнезависимый посредник или один из цепочки посредников, который специализируется на доведении товаров или услуг, предлагаемых производителями, до потребителей -
11 advertising
сущ.1) рекл. реклама (совокупность каких-л. рекламных объявлений; обычно употребляется с указанием места, где размещается данная реклама)Over 60 percent of alcohol advertising [on television\] is shown during sports programming
Asian governments have attempted to limit excessive consumptions by instituting strict control over the content and amount of advertising in the media.
Advertising [on buses\] is one of the important advertising means to which companies and establishments attach great importance because this type of advertisement is a mobile one seen by all.
two-thirds of the food and drink advertising for children under 12 — две трети всей рекламы продуктов питания для детей младше 12-ти лет
Last month, 10 companies that produce almost two-thirds of the food and drink advertising [for children\] under 12 agreed to start cutting back on advertising junk foods.
No person shall within the city distribute [printed\] advertising by placing it within or upon parked automobiles.
2) рекл. реклама, рекламирование (процесс осуществления рекламы; как правило, употребляется с указанием рекламируемого продукта)Alcohol advertising is the promotion of alcoholic beverages by alcohol producers through a variety of media.
the control of medicines advertising in the UK — контроль за рекламой лекарств в Соединенном Королевстве
ATTRIBUTES: accessory 2. 1), advance 3. 2), aerial 3. 1), agricultural, air 2. 1),
alternative 2. 3), ambient 1. 1), audiovisual, auxiliary 2. 1), block 1. 4) а), boastful, broadcast 2. 1), n1, classified 1. 1), commercial 1. 4) а), comparative, competing 1. 1) а), competitive 1. 2) а), concept 1. 2) а), consumer 1. 1) а), continuity 1. 1) а), controversial 1. 1) а), cooperative 2. 1), n2, coordinated, corporate 1. 2) а), б, corrective 1. 1), creative, deceptive, demographic, denigratory, dissipative, domestic 1. 2) а),
foreign 1) б), global, professional 1. 3) б), regional, repeat 3. 3) б), strategic, superior 3. 1) б), test 3. 3) б), traditional
Syn:See:accessory advertising, advance advertising, advocacy advertising, aerial advertising, agricultural advertising, air advertising, aisle advertising, alternative advertising, ambient advertising, analogy advertising, association advertising, audiovisual advertising, auxiliary advertising, bait advertising, bait and switch advertising, bait-and-switch advertising, bank advertising, banner advertising, bargain advertising, bargain-basement advertising, block advertising, boastful advertising, brand advertising, brand image advertising, brand name advertising, breakthrough advertising, broadcast advertising, burst advertising, business advertising, business paper advertising, business publication advertising, business-to-business advertising, car-card advertising, cause advertising, challenged advertising, charity advertising, children's advertising, cinema advertising, classified advertising, combative advertising, commercial advertising, comparative advertising, comparison advertising, competing advertising, competitive advertising, concept advertising, consumer advertising, continuity advertising, controversial advertising, co-op advertising, cooperative advertising, coordinated advertising, corporate advertising, corporate image advertising, corrective advertising, counter advertising, counteradvertising, coupon advertising, creative advertising, deceptive advertising, demographic advertising, demonstration advertising, denigratory advertising, direct advertising, direct response advertising, direct-action advertising, direct mail advertising, direct-mail advertising, directory advertising, display advertising, dissipative advertising, domestic advertising, door-to-door advertising, educational advertising, electric advertising, electrical advertising, e-mail based advertising, entertaining advertising, ethical advertising, export advertising, eye-catching advertising, factual advertising, false advertising, farm advertising, fashion advertising, film advertising, financial advertising, flexform advertising, follow-up advertising, foreign advertising, fraudulent advertising, full-page advertising, gender advertising, general advertising, generic advertising, global advertising, goodwill advertising, group advertising, hard-sell advertising, hard-selling advertising, heavy advertising, help wanted advertising, high-pressure advertising, house advertising, house-to-house advertising, idea advertising, illuminated advertising, image advertising, impact advertising, indirect action advertising, indirect-action advertising, individual advertising, indoor advertising, industrial advertising, information advertising, informational advertising, informative advertising, in-house advertising, initial advertising, innovative advertising, institutional advertising, in-store advertising, insurance advertising, international advertising, interstate advertising, introductory advertising, intrusive advertising, issue advertising, joint advertising, large-scale advertising, launch advertising, legal advertising, local advertising, mail advertising, mail-order advertising, mass advertising, mass-media advertising, media advertising, military advertising, misleading advertising, mobile advertising, mood advertising, movie theatre advertising, multimedia advertising, multinational advertising, national advertising, non-business advertising, non-commercial advertising, novelty advertising, obtrusive advertising, offbeat advertising, off-season advertising, on-line advertising, on-target advertising, opinion advertising, oral advertising, outdoor advertising, out-of-home advertising, package advertising, periodical advertising, personality advertising, persuasive advertising, point-of-purchase advertising, point-of-sale advertising, political advertising, postal advertising, postcard advertising, poster advertising, postmark advertising, pre-launch advertising, premium advertising, press advertising, prestige advertising, price advertising, primary advertising, print advertising, private sector advertising, problem-solution advertising, procurement advertising, producer advertising, product advertising, product-comparison advertising, professional advertising, promotional advertising, public relations advertising, public sector advertising, public service advertising, public-affairs advertising, public interest advertising, public-issue advertising, public-service advertising, radio advertising, railway advertising, reason-why advertising, recruitment advertising, regional advertising, reinforcement advertising, remembrance advertising, reminder advertising, repeat advertising, retail advertising, retentive advertising, saturation advertising, scented advertising, screen advertising, seasonal advertising, selective advertising, self-advertising, semi-display advertising, show-window advertising, sky advertising, slide advertising, social advertising, social cause advertising, soft-sell advertising, specialty advertising, split-run advertising, spot advertising, store advertising, strategic advertising, street advertising, strip advertising, subliminal advertising, sustaining advertising, switch advertising, tactical advertising, target advertising, taxi top advertising, teaser advertising, television advertising, test advertising, testimonial advertising, tie-in advertising, tombstone advertising, total advertising, trade advertising, trademark advertising, traditional advertising, transformational advertising, transit advertising, transportation advertising, truthful advertising, truth-in-advertising, two-step formal advertising, unacceptable advertising, unfair advertising, untruthful advertising, visual advertising, vocational advertising, wall advertising, word-of-mouth advertising, written advertising, yellow pages advertising, advertising abuse, advertising action, advertising aids, advertising analysis а), advertising appeal, advertising approach, advertising audience, advertising awareness, advertising balance, advertising band, advertising believability, advertising break, advertising brochure, advertising catalogue, advertising circular, advertising claim 1) а), advertising clutter, advertising column, advertising communication, advertising competition 2) а), advertising copy, advertising coupon, advertising credibility, advertising cue, advertising decay, advertising deception, advertising device, advertising emphasis, advertising exaggeration, advertising exposure 2) а), advertising factor а), advertising film, advertising folder, advertising frequency, advertising gift, advertising gimmick, advertising handbill, advertising hoarding, advertising image, advertising impact, advertising impression, advertising influence, advertising insert, advertising intensity, advertising jingle, advertising label, advertising leaflet, advertising letter, advertising literature 1) а), advertising location, advertising magazine, advertising material, advertising matter, advertising media, advertising medium, advertising novelty, advertising operation 2) а), advertising page, advertising pamphlet, advertising panel, advertising penetration, advertising perception, advertising personality, advertising playback, advertising point, advertising posttest, advertising pretest, advertising puffery, advertising pylon, advertising race, advertising readership, advertising recall, advertising response, advertising retention, advertising sample, advertising section 2) а), advertising site, advertising slogan, advertising space, advertising specialty, advertising sponsorship, advertising spoof, advertising spot, advertising standards, advertising structure, advertising supplement, advertising test, advertising testing, advertising text, advertising threshold, advertising time, advertising vehicle, advertising wearout, advertising wedge, Canadian Code of Advertising Standards, Code of Advertising Practice, Defining Advertising goals for Measured Advertising Results, Federal Cigarette Labeling and Advertising Act, ICC Guidelines / Code on Advertising and Marketing on the Internet, ICC International Code of Advertising Practice, ICC International Code of Environmental Advertising, ICC International Codes of Marketing and Advertising Practices, Standard Advertising Register, Standard Directory of Advertising Agencies, Standards of Practice of the American Association of Advertising Agencies, Advertising Association, Advertising Association of the West, Advertising Checking Bureau, Advertising Club of New York, Advertising Council, Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc. 2), Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc.3) рекл. рекламное дело, рекламная деятельность, рекламный бизнес (реклама как вид деятельности безотносительно каких-л. конкретных продуктов; реклама как одна из функций организации)advertising counsellor [consultant\] — рекламный консультант, консультант по рекламе
advertising expert — рекламный эксперт, эксперт по рекламе
Syn:See:above-the-line advertising, below-the-line advertising, flat fee advertising, investment advertising, per inquiry advertising, advertising account, advertising activity, advertising agency, advertising agent, advertising agreement, advertising allowance, advertising analysis б), advertising appropriation, advertising assistant, advertising audit, advertising brief, advertising broker, advertising budget, advertising business, advertising campaign, advertising canvasser, advertising claim 2) б), advertising club, advertising code, advertising community, advertising company, advertising competition 1) б), advertising contract, advertising contractor, advertising control, advertising cooperative, advertising copywriting, advertising cost, advertising coverage, advertising customer, advertising department, advertising director, advertising directory, advertising drive, advertising effect, advertising effectiveness, advertising efficiency, advertising environment, advertising ethics, advertising exchange, advertising executive, advertising expenditures, advertising expenses, advertising exposure 1) б), &3, advertising factor б), advertising firm, advertising guide, advertising industry, advertising injury, advertising landscape, advertising legislation, advertising leverage, advertising liability, advertising linage, advertising literature 2) б), advertising man, advertising management, advertising manager, advertising method, advertising mix, advertising monopoly, advertising network, advertising objective, advertising office, advertising operation 1) б), advertising order, advertising outcome, advertising outlay, advertising output, advertising people, advertising performance, advertising personnel, advertising plan, advertising planner, advertising planning, advertising portfolio, advertising practice, advertising practitioner, advertising professional, advertising programme, advertising purpose, advertising rate, advertising register, advertising representative, advertising research, advertising restrictions, advertising sales agents, advertising schedule, advertising section 1) б), advertising self-regulation, advertising services, advertising specialist, advertising spending, advertising statistics, advertising strategy, advertising substantiation, advertising support, advertising talent, advertising theory, advertising value, advertising variable, advertising weight, media buy, copywriting, advertology
* * *
реклама, рекламирование: использование печатных, теле-, радио- и иных посланий, оплаченных рекламодателем, для благоприятного воздействия на потенциальных покупателей товара или клиентов.* * *размещение объявлений; размещение рекламы; рекламирование. . Словарь экономических терминов .* * *эмоционально окрашенная информация об основных характеристиках отдельных видов страхования и страховых операций с целью формирования устойчивого спроса на страховые услуги-----средство распространения информации и убеждения людей через прессу, телевидение, радиовещание, объявления, плакаты и другим образом -
12 fire
[ʼfaɪəʳ, Am -ɚ] ndon't play with \fire! spiel nicht mit dem Feuer!;open \fire Lagerfeuer ntopen \fire Kaminfeuer nt;to light a \fire Feuer nt machenelectric \fire Elektroofen m;gas \fire Gasofen m;open \fire offener Kamin\fire! Feuer!;the library was destroyed by \fire die Bibliothek ist völlig abgebrannt;to be on \fire brennen, in Flammen stehen;to catch \fire Feuer fangen, in Brand geraten;he lost his house in a \fire recently sein Haus ist vor kurzem bei einem Großfeuer heruntergebrannt;forest \fire Waldbrand m;to put out the \fire das Feuer löschento be under \fire beschossen werden; mil unter Feuer stehen;to come under \fire from sb von jdm unter Beschuss genommen werden, von jdm beschossen werden;to come under \fire for sth ( fig) wegen einer S. gen unter Beschuss geraten (a. fig) ( fam) ( shooting) Schießen nt;in the line of \fire in der Schusslinie;covering \fire Feuerschutz m;killed by enemy/friendly \fire von feindlichem/eigenem Feuer getötet;to cease \fire das Feuer einstellen;to open \fire on sb das Feuer auf jdn eröffnen;to return \fire das Feuer erwidern7) no pl ( fervour) Feuer nt; lit Glut f; ( burning passion) Leidenschaft f; ( enthusiasm) Begeisterung f;he is filled with the \fire of youth and his convictions er ist voller jugendlicher Leidenschaft und Begeisterung für seine Überzeugungen;to be on \fire begeistert sein;my heart is on \fire for her mein Herz sehnt sich nach ihrPHRASES:( have enthusiasm) begeisterungsfähig sein;to breathe \fire and brimstone Gift und Galle spucken [o speien];to pull the chestnuts [or fat] out of the \fire ( Brit) die Kastanien aus dem Feuer holen ( fig) ( fam)to jump out of the frying pan and into the \fire (pan and into the \fire) vom Regen in die Traufe kommen;to get on like a house on \fire hervorragend miteinander auskommen;to hang \fire auf sich warten lassen;modifier Feuer-;\fire damage Brandschaden m, Feuerschaden m;\fire prevention Brandschutz m, Brandprävention f;1) ( bake in kiln)to \fire sth etw brennen2) ( shoot)to \fire sth etw abfeuern;to \fire a broadside eine Breitseite abgeben;he \fired a warning shot into the air er feuerte einen Warnschuss in die Luft ab;to \fire questions at sb jdn mit Fragen bombardieren;to \fire a salute Salut schießen3) ( launch)to \fire sth etw abschießen [o abfeuern];bazookas were \fired almost every day that month at Sarajevo in diesem Monat wurde Sarajevo fast jeden Tag mit Bazookas beschossen;to \fire a rocket eine Rakete zünden [o abfeuern];4) ( dismiss)this company uses a hire and \fire strategy diese Firma stellt ein und entlässt schnell5) (excite, electrify)to \fire sb jdn begeistern [o in Begeisterung versetzen]; ( inspire) jdn anregen [o ( geh) inspirieren];it \fired me with enthusiasm for literature es weckte die Begeisterung für Literatur in mir;to \fire sb's imagination jds Fantasie beflügeln vi1) ( shoot) feuern, schießen;without warning he started to \fire into the crowd er schoss ohne Vorwarnung in die Menge;2) ( start up) zünden;( be operating) funktionieren;to \fire on all four cylinders auf allen vier Zylindern laufen; ( fig) voll funktionstüchtig sein;coffee might help - I'm not firing on all four cylinders today vielleicht hilft ja ein Kaffee - ich bin heute nicht so ganz da ( fam) -
13 label
1. noun1) (slip) Schildchen, das; (on goods, bottles, jars, in clothes) Etikett, das; (tied/stuck to an object) Anhänger/Aufkleber, der3) (fig.): (classifying phrase) Etikett, das2. transitive verb,acquire the label of... — als... etikettiert werden
(Brit.) - ll-1) (attach label to) etikettieren; (attach price tag to) auszeichnen [Waren]; (write on) beschriften2) (fig.): (classify)label somebody/something [as] something — jemanden/etwas als etwas etikettieren
* * *['leibl] 1. noun(a small written note fixed on or near anything to tell its contents, owner etc: luggage labels; The label on the blouse said `Do not iron'.) der Zettel2. verb* * *la·bel[ˈleɪbəl]I. ndesigner \label Markenname mthe pasta is marketed under the supermarket's own \label die Nudeln werden unter der supermarkteigenen Marke vertriebenII. vt1. (affix labels)to be \labelled ‘apple and blackberry’ die Aufschrift ‚Apfel und Brombeere‘ tragento be clearly \labelled deutlich gekennzeichnet sein2. (categorize)▪ to \label sb jdn etikettierento be \labelled as a criminal als Krimineller/Kriminelle abgestempelt werden* * *['leɪbl]1. n1) (lit) Etikett nt, Label nt; (showing contents, instructions etc) Aufschrift f, Beschriftung f; (on specimen, cage) Schild nt; (tied on) Anhänger m; (adhesive) Aufkleber m, Aufklebeetikett nt; (on parcel) Paketadresse f; (of record company) Label nt, Plattenfirma fon the Pye label — unter dem Pye-Label
2. vt1) (lit) etikettieren, mit einem Schild/Anhänger/Aufkleber versehen; (= write on) beschriften"poison" — die Flasche trug die Aufschrift "Gift"
as a troublemaker — er brachte sich (dat) den Ruf eines Unruhestifters ein
* * *label [ˈleıbl]A s1. Etikett n, (Klebe-, Anhänge)Zettel m oder (-)Schild(chen) n2. Aufschrift f, Beschriftung f3. Label n:b) Schallplattenfirma f4. IT Label n (Markierung eines Programmbeginns)5. ARCH Tür-, Fenstergesims n6. fig Bezeichnung f, besonders pej Etikett nB v/t prät und pperf -beled, besonders Br -belled1. etikettieren, mit einem Zettel oder Schild(chen) oder einer Aufschrift versehen, beschriften, Waren etc beschildern:the bottle was label(l)ed “poison” die Flasche trug die Aufschrift „Gift“2. als … bezeichnen, zu … stempeln:be label(l)ed a criminal zum Verbrecher gestempelt werden* * *1. noun1) (slip) Schildchen, das; (on goods, bottles, jars, in clothes) Etikett, das; (tied/stuck to an object) Anhänger/Aufkleber, der3) (fig.): (classifying phrase) Etikett, das2. transitive verb,acquire the label of... — als... etikettiert werden
(Brit.) - ll-1) (attach label to) etikettieren; (attach price tag to) auszeichnen [Waren]; (write on) beschriften2) (fig.): (classify)label somebody/something [as] something — jemanden/etwas als etwas etikettieren
* * *n.Anhängezettel m.Etikett -en n.Kennsatz -ë m.Kennung -en f.Kennzeichen n.Marke -n f.Schild -er n.Schildchen n. v.kennzeichnen v. -
14 GA
1) Авиация: уход на второй круг, авиация общего назначения (general aviation), угол планирования (gliding angle)2) Американизм: General Authority, Geographic Address, Gift Aid3) Спорт: Goal Attack4) Военный термин: Garrison Adjutant, General of the Air Force, General of the Army, German Army, Gis Analysis, general accounting, general alert, general assembly, go-ahead, go-around, government agency, grant aid, graze action, ground alert, ground attack, ground-to-air, Джи-Эй (табун), tabun5) Техника: gage man, gallons of acid, gate, give answer, go ahead, grapple adapter, group on audio and electronics, guidance amplifier, gyro assembly6) Сельское хозяйство: gastric analysis, gibberellic acid7) Строительство: General Arrangement (Общая компоновка)8) Метеорология: Google Answers9) Железнодорожный термин: CSX Transportation Incorporated10) Юридический термин: Gambling Act11) Страхование: general average12) Грубое выражение: Great Arsehole13) Сокращение: Gain (antenna gain), Gamblers Anonymous, General Adjutant, General Agent, Generic Algorithm, Genetic Algorithm, Genetically Altered, Geographical Association, Geologists Association, Georgia (US state), Government Actuary, Graphic Arts, Gun Assembly, Gypsum Association, Tabun (Ethyl-dimethylamido-phosphorcyanidate //Chemical warfare nerve agent), gas amplification, general assignment, graphic ammeter, Irish (Gaelic), gage (gauge), general anesthesia, Gabon (Internet country code), Gage, Galaxy Angel (anime series), Galeria E Arteve (National Art Gallery), Galvanizers Association (UK), Gambia, Game Arena (Australian gaming website), Gaming-Age (gaming website), Garage (real estate), Garuda Indonesia Airline - Indonesia (IATA airline code), Gary Allan (country music artist), Gas Analysis, Gate Array, Gay Asian, Geekarea (website), General Accident (British Insurance Company), General Admission, General Agreement, General Alarm, General Answer, General Arrangement (layout drawing as opposed to detail), General Assistance, General Auditor, General Authority (LDS Church), General Auxiliary, General Awareness, Generally Available, Genetic Anomalies, Inc., Geographic Atrophy (eye condition), Geographical Address, Geologic Age, Georgia (US postal abbreviation), Geoscience Australia, Germantown Academy, Gestational Age, Ghana Army, Gibberellic Acid (plant hormone), Giga Annum (Latin: Billion Years), Gilbert Arenas (basketball player), Gillian Anderson, Ginger Ale, Giorgio Armani (clothing brand), Girls Aloud (band), Girls in Action (Southern Baptist Convention organization for young girls), Glendale Arena (Arizona), Global Assessment, Global Atlas, Globus Alliance (HP, IBM, et al), Glutaraldehyde, Go Ahead (used in chat), Go Away, Goals Against, GoblinARMY (gaming), Good Afternoon, Google Analytics, Government Aided, Government Allotment, Graduate Advisor (live-in advisors to undergraduates), Graduate Assistant, Graduate Assistantship, Grand Admiral, Grand Alliance (advanced television), Granuloma Annulare (dermatology), Graphic Annunciator (fire alarm), GraphicAudio, Graphics & Administration, Graphics Adapter, Graphics Array, Gravity Assist (spacecraft trajectories), Great Adventure (theme park), Green Alliance (London, UK), Green Armour (Quake), Green Arrow (comics character), Grey's Anatomy (TV show), Gridiron Australia, Ground Antenna, Guano Apes (band), Guarantee Agency, Guardian Angel, Guest Advisor, Guichet Automatique, Gun-Assembled, Gund Arena (Cleveland)14) Физиология: General Appearance15) Вычислительная техника: General Availability (OS/2), Genetic Algorithm (s), general availability16) Нефть: Gas Association, gelling agents, галлонов кислоты (gallons of acid), число галлонов кислоты (gallons of acid)17) Генетика: Genome Analyzer18) Биохимия: Glyoxylic Acid19) Онкология: General Anaesthetic20) Фирменный знак: Gould Aerospace21) Деловая лексика: Group Assignment, Growth Accelerated22) Глоссарий компании Сахалин Энерджи: government affairs23) Сетевые технологии: Group Address24) Сахалин А: general arrangement (drawing)25) Химическое оружие: General Atomics, General arrangement, Tabun, O-ethyl-N, N-dimethylphosphoramidocyanidate, a nerve agent, tabun (a nerve agent)26) Правительство: Great America27) Единицы измерений: Gazillion Annum, Giga Annum -
15 Ga
1) Авиация: уход на второй круг, авиация общего назначения (general aviation), угол планирования (gliding angle)2) Американизм: General Authority, Geographic Address, Gift Aid3) Спорт: Goal Attack4) Военный термин: Garrison Adjutant, General of the Air Force, General of the Army, German Army, Gis Analysis, general accounting, general alert, general assembly, go-ahead, go-around, government agency, grant aid, graze action, ground alert, ground attack, ground-to-air, Джи-Эй (табун), tabun5) Техника: gage man, gallons of acid, gate, give answer, go ahead, grapple adapter, group on audio and electronics, guidance amplifier, gyro assembly6) Сельское хозяйство: gastric analysis, gibberellic acid7) Строительство: General Arrangement (Общая компоновка)8) Метеорология: Google Answers9) Железнодорожный термин: CSX Transportation Incorporated10) Юридический термин: Gambling Act11) Страхование: general average12) Грубое выражение: Great Arsehole13) Сокращение: Gain (antenna gain), Gamblers Anonymous, General Adjutant, General Agent, Generic Algorithm, Genetic Algorithm, Genetically Altered, Geographical Association, Geologists Association, Georgia (US state), Government Actuary, Graphic Arts, Gun Assembly, Gypsum Association, Tabun (Ethyl-dimethylamido-phosphorcyanidate //Chemical warfare nerve agent), gas amplification, general assignment, graphic ammeter, Irish (Gaelic), gage (gauge), general anesthesia, Gabon (Internet country code), Gage, Galaxy Angel (anime series), Galeria E Arteve (National Art Gallery), Galvanizers Association (UK), Gambia, Game Arena (Australian gaming website), Gaming-Age (gaming website), Garage (real estate), Garuda Indonesia Airline - Indonesia (IATA airline code), Gary Allan (country music artist), Gas Analysis, Gate Array, Gay Asian, Geekarea (website), General Accident (British Insurance Company), General Admission, General Agreement, General Alarm, General Answer, General Arrangement (layout drawing as opposed to detail), General Assistance, General Auditor, General Authority (LDS Church), General Auxiliary, General Awareness, Generally Available, Genetic Anomalies, Inc., Geographic Atrophy (eye condition), Geographical Address, Geologic Age, Georgia (US postal abbreviation), Geoscience Australia, Germantown Academy, Gestational Age, Ghana Army, Gibberellic Acid (plant hormone), Giga Annum (Latin: Billion Years), Gilbert Arenas (basketball player), Gillian Anderson, Ginger Ale, Giorgio Armani (clothing brand), Girls Aloud (band), Girls in Action (Southern Baptist Convention organization for young girls), Glendale Arena (Arizona), Global Assessment, Global Atlas, Globus Alliance (HP, IBM, et al), Glutaraldehyde, Go Ahead (used in chat), Go Away, Goals Against, GoblinARMY (gaming), Good Afternoon, Google Analytics, Government Aided, Government Allotment, Graduate Advisor (live-in advisors to undergraduates), Graduate Assistant, Graduate Assistantship, Grand Admiral, Grand Alliance (advanced television), Granuloma Annulare (dermatology), Graphic Annunciator (fire alarm), GraphicAudio, Graphics & Administration, Graphics Adapter, Graphics Array, Gravity Assist (spacecraft trajectories), Great Adventure (theme park), Green Alliance (London, UK), Green Armour (Quake), Green Arrow (comics character), Grey's Anatomy (TV show), Gridiron Australia, Ground Antenna, Guano Apes (band), Guarantee Agency, Guardian Angel, Guest Advisor, Guichet Automatique, Gun-Assembled, Gund Arena (Cleveland)14) Физиология: General Appearance15) Вычислительная техника: General Availability (OS/2), Genetic Algorithm (s), general availability16) Нефть: Gas Association, gelling agents, галлонов кислоты (gallons of acid), число галлонов кислоты (gallons of acid)17) Генетика: Genome Analyzer18) Биохимия: Glyoxylic Acid19) Онкология: General Anaesthetic20) Фирменный знак: Gould Aerospace21) Деловая лексика: Group Assignment, Growth Accelerated22) Глоссарий компании Сахалин Энерджи: government affairs23) Сетевые технологии: Group Address24) Сахалин А: general arrangement (drawing)25) Химическое оружие: General Atomics, General arrangement, Tabun, O-ethyl-N, N-dimethylphosphoramidocyanidate, a nerve agent, tabun (a nerve agent)26) Правительство: Great America27) Единицы измерений: Gazillion Annum, Giga Annum -
16 ga
1) Авиация: уход на второй круг, авиация общего назначения (general aviation), угол планирования (gliding angle)2) Американизм: General Authority, Geographic Address, Gift Aid3) Спорт: Goal Attack4) Военный термин: Garrison Adjutant, General of the Air Force, General of the Army, German Army, Gis Analysis, general accounting, general alert, general assembly, go-ahead, go-around, government agency, grant aid, graze action, ground alert, ground attack, ground-to-air, Джи-Эй (табун), tabun5) Техника: gage man, gallons of acid, gate, give answer, go ahead, grapple adapter, group on audio and electronics, guidance amplifier, gyro assembly6) Сельское хозяйство: gastric analysis, gibberellic acid7) Строительство: General Arrangement (Общая компоновка)8) Метеорология: Google Answers9) Железнодорожный термин: CSX Transportation Incorporated10) Юридический термин: Gambling Act11) Страхование: general average12) Грубое выражение: Great Arsehole13) Сокращение: Gain (antenna gain), Gamblers Anonymous, General Adjutant, General Agent, Generic Algorithm, Genetic Algorithm, Genetically Altered, Geographical Association, Geologists Association, Georgia (US state), Government Actuary, Graphic Arts, Gun Assembly, Gypsum Association, Tabun (Ethyl-dimethylamido-phosphorcyanidate //Chemical warfare nerve agent), gas amplification, general assignment, graphic ammeter, Irish (Gaelic), gage (gauge), general anesthesia, Gabon (Internet country code), Gage, Galaxy Angel (anime series), Galeria E Arteve (National Art Gallery), Galvanizers Association (UK), Gambia, Game Arena (Australian gaming website), Gaming-Age (gaming website), Garage (real estate), Garuda Indonesia Airline - Indonesia (IATA airline code), Gary Allan (country music artist), Gas Analysis, Gate Array, Gay Asian, Geekarea (website), General Accident (British Insurance Company), General Admission, General Agreement, General Alarm, General Answer, General Arrangement (layout drawing as opposed to detail), General Assistance, General Auditor, General Authority (LDS Church), General Auxiliary, General Awareness, Generally Available, Genetic Anomalies, Inc., Geographic Atrophy (eye condition), Geographical Address, Geologic Age, Georgia (US postal abbreviation), Geoscience Australia, Germantown Academy, Gestational Age, Ghana Army, Gibberellic Acid (plant hormone), Giga Annum (Latin: Billion Years), Gilbert Arenas (basketball player), Gillian Anderson, Ginger Ale, Giorgio Armani (clothing brand), Girls Aloud (band), Girls in Action (Southern Baptist Convention organization for young girls), Glendale Arena (Arizona), Global Assessment, Global Atlas, Globus Alliance (HP, IBM, et al), Glutaraldehyde, Go Ahead (used in chat), Go Away, Goals Against, GoblinARMY (gaming), Good Afternoon, Google Analytics, Government Aided, Government Allotment, Graduate Advisor (live-in advisors to undergraduates), Graduate Assistant, Graduate Assistantship, Grand Admiral, Grand Alliance (advanced television), Granuloma Annulare (dermatology), Graphic Annunciator (fire alarm), GraphicAudio, Graphics & Administration, Graphics Adapter, Graphics Array, Gravity Assist (spacecraft trajectories), Great Adventure (theme park), Green Alliance (London, UK), Green Armour (Quake), Green Arrow (comics character), Grey's Anatomy (TV show), Gridiron Australia, Ground Antenna, Guano Apes (band), Guarantee Agency, Guardian Angel, Guest Advisor, Guichet Automatique, Gun-Assembled, Gund Arena (Cleveland)14) Физиология: General Appearance15) Вычислительная техника: General Availability (OS/2), Genetic Algorithm (s), general availability16) Нефть: Gas Association, gelling agents, галлонов кислоты (gallons of acid), число галлонов кислоты (gallons of acid)17) Генетика: Genome Analyzer18) Биохимия: Glyoxylic Acid19) Онкология: General Anaesthetic20) Фирменный знак: Gould Aerospace21) Деловая лексика: Group Assignment, Growth Accelerated22) Глоссарий компании Сахалин Энерджи: government affairs23) Сетевые технологии: Group Address24) Сахалин А: general arrangement (drawing)25) Химическое оружие: General Atomics, General arrangement, Tabun, O-ethyl-N, N-dimethylphosphoramidocyanidate, a nerve agent, tabun (a nerve agent)26) Правительство: Great America27) Единицы измерений: Gazillion Annum, Giga Annum -
17 life
noun, pl. lives1) Leben, dasit is a matter of life and death — es geht [dabei] um Leben und Tod; (fig.): (it is of vital importance) es ist äußerst wichtig (to für)
come to life — [Bild, Statue:] lebendig werden
run etc. for one's life — um sein Leben rennen usw.
life is not worth living — das Leben ist nicht lebenswert
late in life — erst im fortgeschrittenen Alter
for life — lebenslänglich [inhaftiert]
he's doing life — (coll.) er sitzt lebenslänglich (ugs.)
get life — (coll.) lebenslänglich kriegen (ugs.)
expectation of life — Lebenserwartung, die
get the fright/shock of one's life — (coll.) zu Tode erschrecken/den Schock seines Lebens bekommen (ugs.)
he will do anything for a quiet life — für ihn ist die Hauptsache, dass er seine Ruhe hat
make life easy for oneself/somebody — es sich (Dat.) /jemandem leicht machen
make life difficult for oneself/somebody — sich (Dat.) /jemandem das Leben schwer machen
this is the life! — (expr. content) so lässt sich's leben!
that's life, life's like that — so ist das Leben [nun mal]
not on your life — (coll.) nie im Leben! (ugs.)
save one's/somebody's life — sein Leben/jemandem das Leben retten
something is as much as somebody's life is worth — mit etwas setzt jemand sein Leben aufs Spiel
take one's [own] life — sich (Dat.) das Leben nehmen
get a life — (coll.) was aus seinem Leben machen
there is still life in something — in etwas (Dat.) steckt noch Leben
3) (living things and their activity) Leben, dasbird/insect life — die Vogelwelt/die Insekten
draw somebody from life — jemanden nach dem Leben zeichnen
as large as life — (life-size) lebensgroß; (in person) in voller Schönheit (ugs. scherzh.)
5) (specific aspect) [Privat-, Wirtschafts-, Dorf]leben, dasin this life — (on earth) in diesem Leben
eternal or everlasting life — ewiges Leben
* * *plural - lives; noun1) (the quality belonging to plants and animals which distinguishes them from rocks, minerals etc and things which are dead: Doctors are fighting to save the child's life.) das Leben2) (the period between birth and death: He had a long and happy life.) das Leben3) (liveliness: She was full of life and energy.) das Leben4) (a manner of living: She lived a life of ease and idleness.) das Leben5) (the period during which any particular state exists: He had many different jobs during his working life.) das Leben6) (living things: It is now believed that there may be life on Mars; animal life.) das Leben7) (the story of a life: He has written a life of Churchill.) die Lebensbeschreibung8) (life imprisonment: He was given life for murder.) lebenslängliche Haftstrafe, lebenslang•- academic.ru/42849/lifeless">lifeless- lifelike
- life-and-death
- lifebelt
- lifeboat
- lifebuoy
- life-cycle
- life expectancy
- lifeguard
- life-jacket
- lifeline
- lifelong
- life-saving
- life-sized
- life-size
- lifetime
- as large as life
- bring to life
- come to life
- for life
- the life and soul of the party
- not for the life of me
- not on your life! - take life
- take one's life
- take one's life in one's hands
- to the life* * *<pl lives>[laɪf, pl laɪvz]I. ncats are supposed to have nine lives man sagt, Katzen haben neun Leben ntrun for your \life! renn um dein Leben!it's a matter of \life and death! es geht um Leben und Tod!a \life and death issue eine Frage, die über Leben und Tod entscheiden kannin a previous \life in einem früheren Lebento believe in \life after death an ein Leben nach dem Tod[e] glaubento lose one's \life sein Leben lassen, ums Leben kommento save sb's \life jdm das Leben rettento seek sb's \life jdm nach dem Leben trachtento take sb's \life ( form) jdn töten [o umbringen]to take one's own \life sich dat [selbst] das Leben nehmen\life is a precious gift das Leben ist ein wertvolles Guthe tried to discover some sign of \life in the boy's body er versuchte irgendein Lebenszeichen im Körper des Jungen festzustellenI love \life ich liebe das Lebento be one/another of \life's great mysteries ( hum) eines/ein weiteres der großen Geheimnisse des Lebens seinthere are no signs of \life on the planet auf dem Planeten gibt es keinen Hinweis auf Lebenanimal \life Tierwelt fplant \life Pflanzenwelt finsect \life Welt f der Insekten, Insekten plintelligent/sentient \life intelligentes/empfindendes Lebento be deeply rooted in American \life tief im Leben der Amerikaner verwurzelt seinfamily \life Familienleben ntlove \life Liebesleben ntprivate \life Privatleben ntworking \life Arbeitsleben ntcome on, show a little \life! los, jetzt zeig' mal ein bisschen Temperament! famput more \life into your voice bringen Sie etwas mehr Timbre in die Stimmethere isn't much \life here hier ist nicht viel losto be full of \life voller Leben sein, vor Leben [nur so] sprühento bring sth to \life etw lebendiger machento come to \life lebendig werden figafter an hour the party finally came to \life nach einer Stunde kam endlich Leben in die Partyteaching has been her \life der Lehrberuf war ihr Lebenshe only wants two things in \life sie wünscht sich nur zwei Dinge im Lebenwho's the man in your \life now? [und] wer ist der neue Mann in deinem Leben?a dull/exciting \life ein langweiliges/aufregendes Lebento want sth out of [or in] \life etw vom Leben erwartenhow many lives were lost in the fire? wie viele Menschenleben hat der Brand gekostet?to save a \life ein Menschenleben rettenI left home at 16 to see \life ich ging mit 16 von zu Hause fort, um etwas vom Leben und von der Welt zu sehento give sb an outlook on \life jdm eine Lebenseinstellung vermittelnI believe marriage is for \life ich finde, eine Ehe sollte für das ganze Leben geschlossen werdenhe's behind bars for \life er sitzt lebenslänglich [hinter Gittern] fama job for \life eine Stelle auf Lebenszeit11. (duration) of a device, battery Lebensdauer f, Nutzungsdauer f; of an institution Bestehen nt kein pl; of a contract Laufzeit fduring the \life of the present parliament während der jetzigen Legislaturperiode [des Parlaments]to be doing/get \life lebenslänglich sitzen fam/bekommentaken from the \life nach einem Modell14. (reality)true to \life wirklichkeitsgetreu15.▶ for dear \life verzweifeltshe hung on for dear \life sie klammerte sich fest, als hinge ihr Leben davon ab▶ to frighten [or scare] the \life out of sb jdn furchtbar [o zu Tode] erschrecken▶ not for the \life of me nicht um alles in der Weltget a \life! komm endlich auf den Boden der Tatsachen zurück!▶ the good \life das süße Leben, das [o die] Dolce Vita▶ to be the \life [ BRIT and soul] of the/any party der [strahlende] Mittelpunkt der/jeder Party sein▶ \life's rich tapestry die Sonnen- und Schattenseiten des Lebens▶ to save one's [own] \life:he couldn't sing to save his \life er konnte ums Verrecken nicht singen sl▶ to be set [up] for \life für den Rest des Lebens ausgesorgt habenthat sketch is Joanna to the \life diese Zeichnung trifft Joanna aufs Haar▶ one's \life [or \life's] work jds Lebenswerk\life drawing/[drawing] class Aktzeichnung f/Aktzeichnen nt (Kunststunde, in der nach Modell gemalt wird)* * *[laɪf]n pl lives1) Leben ntbird/plant life — die Vogel-/Pflanzenwelt
to bring sb back to life — jdn wiederbeleben, jdn ins Leben zurückrufen
I'm the sort of person who comes to life in the evenings — ich bin ein Typ, der erst abends munter wird
after half an hour the discussion came to life — nach einer halben Stunde kam Leben in die Diskussion
they swam for dear life —
they looked at him in the oxygen tent fighting for dear life — sie sahen, wie er im Sauerstoffzelt um sein Leben kämpfte
the murderer was imprisoned for life — der Mörder wurde zu lebenslänglicher Freiheitsstrafe verurteilt
2)(= individual life)
how many lives were lost? — wie viele (Menschen) sind ums Leben gekommen?to take one's own life — sich (dat) das Leben nehmen
to save sb's life (lit) — jdm das Leben retten; (fig) jdn retten
the suspected murderer is on trial for his life —
early in life, in early life — in frühen Jahren
later in life, in later life — in späteren Jahren, später im Leben
she began ( her working) life as a teacher — sie begann ihr Berufsleben als Lehrerin
it gave me the fright of my life — es hat mich zu Tode erschreckt
I can't for the life of me... (inf) — ich kann beim besten Willen nicht...
never in my life have I heard such nonsense — ich habe mein Lebtag noch nicht or noch nie im Leben so einen Unsinn gehört
would you ever disobey him? – not on your life! (inf) — würdest du je seine Befehle missachten? – nie im Leben!
get a life! (inf) — sonst hast du keine Probleme? (inf)
it seemed to have a life of its own —
he is a good/bad life (Insur) — er ist ein niedriges/hohes Risiko
3)(= the world, social activity)
to see life — die Welt sehen4) (= liveliness) Leben ntwas full of life —
there's life in the old girl yet (inf) — sie ist noch schwer aktiv (inf); (of car) die Kiste bringts noch (sl)
of the party — John will überall im Mittelpunkt stehen
5) (= way of life) Leben ntthis is the life! — ja, ist das ein Leben!
such is life, that's life — so ist das Leben
6) (= useful or active life) Lebensdauer fduring the life of the present Parliament —
there's not much life left in the battery, the battery's nearing the end of its life — die Batterie machts nicht mehr lange (inf)
* * *life [laıf] pl lives [laıvz] s1. (organisches) Leben:how did life begin? wie ist das Leben entstanden?2. Leben(skraft) n(f)3. Leben n:a) Lebenserscheinungen plb) Lebewesen pl:there is no life on the moon auf dem Mond gibt es kein Leben;marine life das Leben im Meer, die Lebenserscheinungen oder Lebewesen im Meerthey lost their lives sie verloren ihr Leben, sie kamen ums Leben;three lives were lost drei Menschenleben sind zu beklagen;with great sacrifice of life mit schweren Verlusten an Menschenleben;risk life and limb Leib und Leben riskieren5. Leben n (eines Einzelwesens):a matter (question) of life and death eine lebenswichtige Angelegenheit (Frage);early in life in jungen Jahren;my early life meine Jugend;late in life in vorgerücktem Alter;as if ( oder though) his life depended on it als ob sein Leben davon abhinge, als ob es um sein Leben ginge;he’s out of my life er existiert für mich überhaupt nicht mehr; → danger A 1, matter A 3, own Bes Redew, risk B 1all his life sein ganzes Leben lang;the life of a book die Erfolgszeit eines Buches;b) WIRTSCH, JUR Laufzeit f (eines Wechsels, Vertrags etc), besonders WIRTSCH Haltbarkeit f, Lagerfähigkeit f:8. Leben(sbeschreibung) n(f), Biografie f9. Leben n, menschliches Tun und Treiben, Welt f:life in Australia das Leben in Australien;10. Leben n, Schwung m:full of life lebendig, voller Leben;the life of the Constitution der wesentliche Inhalt der Verfassung;he was the life and soul of the party er brachte Schwung in die Party, er unterhielt die ganze Party11. KUNST Leben n:12. Versicherungswesen:a) auf Lebenszeit Versicherte(r) m/f(m) (im Hinblick auf die Lebenserwartung)13. JUR umg lebenslängliche Freiheitsstrafe:he is doing life er sitzt lebenslänglich;a) fürs (ganze) Leben, für den Rest seines Lebens,imprisonment for life lebenslängliche Freiheitsstrafe;not for the life of me umg nicht um alles in der Welt;I couldn’t get to sleep for the life of me umg ich konnte ums Verrecken nicht einschlafen;not on your life umg ganz bestimmt nicht, unter keinen Umständen;to the life nach dem Leben, lebensecht, naturgetreu;upon my life! so wahr ich lebe!;that’s life so ist nun einmal das Leben;music was his life die Musik war sein Leben;where ( oder while) there’s life there’s hope (Sprichwort) MED man darf die Hoffnung nie aufgeben, weitS. a. es hofft der Mensch, solange er lebt;a) auch put life into beleben, Leben oder Schwung bringen in (akk), auch jemanden in Schwung bringenafter some time the party came to life nach einiger Zeit kam Leben oder Schwung in die Party;a) wieder zu(m) Bewusstsein oder zu sich kommen,I couldn’t get it open to save my life umg ich brachte es nicht ums Verrecken auf;sell one’s life dearly sein Leben teuer verkaufen;show (signs of) life Lebenszeichen von sich geben;seek sb’s life jemandem nach dem Leben trachten;take sb’s life jemanden umbringen;take one’s own life sich das Leben nehmen;take one’s life in one’s (own) hands umg sein Leben riskieren oder aufs Spiel setzen; → bet B, bowl1 1 b, breathe B 1, bring back 4, charm B 2* * *noun, pl. lives1) Leben, dasit is a matter of life and death — es geht [dabei] um Leben und Tod; (fig.): (it is of vital importance) es ist äußerst wichtig (to für)
come to life — [Bild, Statue:] lebendig werden
run etc. for one's life — um sein Leben rennen usw.
for life — lebenslänglich [inhaftiert]
he's doing life — (coll.) er sitzt lebenslänglich (ugs.)
get life — (coll.) lebenslänglich kriegen (ugs.)
expectation of life — Lebenserwartung, die
get the fright/shock of one's life — (coll.) zu Tode erschrecken/den Schock seines Lebens bekommen (ugs.)
he will do anything for a quiet life — für ihn ist die Hauptsache, dass er seine Ruhe hat
make life easy for oneself/somebody — es sich (Dat.) /jemandem leicht machen
make life difficult for oneself/somebody — sich (Dat.) /jemandem das Leben schwer machen
this is the life! — (expr. content) so lässt sich's leben!
that's life, life's like that — so ist das Leben [nun mal]
not on your life — (coll.) nie im Leben! (ugs.)
save one's/somebody's life — sein Leben/jemandem das Leben retten
take one's [own] life — sich (Dat.) das Leben nehmen
get a life — (coll.) was aus seinem Leben machen
2) (energy, animation) Leben, dasthere is still life in something — in etwas (Dat.) steckt noch Leben
3) (living things and their activity) Leben, dasbird/insect life — die Vogelwelt/die Insekten
as large as life — (life-size) lebensgroß; (in person) in voller Schönheit (ugs. scherzh.)
5) (specific aspect) [Privat-, Wirtschafts-, Dorf]leben, dasin this life — (on earth) in diesem Leben
the other or the future or the next life — (in heaven) das zukünftige Leben [nach dem Tode]
eternal or everlasting life — ewiges Leben
6) (of battery, lightbulb, etc.) Lebensdauer, die* * *n.(§ pl.: lives)Lebensdauer f. -
18 life
\life is a precious gift das Leben ist ein wertvolles Gut;there are no signs of \life on the planet auf dem Planeten gibt es keinen Hinweis auf Lebenanimal \life Tierwelt f;plant \life Pflanzenwelt f;intelligent/sentient \life intelligentes/empfindendes LebenI love \life ich liebe das Leben;cats are supposed to have nine lives man sagt, Katzen haben neun Leben;to give sb an outlook on \life jdm eine Lebenseinstellung vermitteln;to be one/another of \life's great mysteries ( hum) eines/ein weiteres der großen Geheimnisse des Lebens seinfamily \life Familienleben nt;love \life Liebesleben nt;private \life Privatleben nt;sex \life Sexualleben nt;working \life Arbeitsleben ntcome on, show a little \life! los, jetzt zeig' mal ein bisschen Temperament! ( fam)put more \life into your voice bringen Sie etwas mehr Timbre in die Stimme;she hung on for dear \life sie klammerte sich fest, als hinge ihr Leben davon ab;run for your \life! renn um dein Leben!;it's a matter of \life and death! es geht um Leben und Tod!;to lose one's \life ums Leben kommen;how many lives were lost in the fire? wie viele Menschenleben hat der Brand gekostet?;to save a \life ein Menschenleben retten;a \life and death issue eine Frage, die über Leben und Tod entscheiden kannI left home at 16 to see \life ich ging mit 16 von zu Hause fort, um etwas vom Leben und von der Welt zu sehen;teaching has been her \life der Lehrberuf war ihr Leben;a dull/exciting \life ein langweiliges/aufregendes Leben;in a previous \life in einem früheren Leben;to believe in \life after death an ein Leben nach dem Tod[e] glauben;I believe marriage is for \life ich finde, eine Ehe sollte für das ganze Leben geschlossen werden;he's behind bars for \life er sitzt lebenslänglich [hinter Gittern] ( fam)she only wants two things in \life sie wünscht sich nur zwei Dinge im Leben;who's the man in your \life now? [und] wer ist der neue Mann in deinem Leben?;a job for \life eine Stelle auf Lebenszeit;during the \life of the present parliament während der jetzigen Legislaturperiode [des Parlaments]the judge jailed him for \life der Richter verurteilte ihn zu einer lebenslänglichen Haftstrafe;taken from the \life nach einem ModellPHRASES:to be the \life [ ( Brit) and soul] of the/ any party der [strahlende] Mittelpunkt der/jeder Party sein;\life's rich tapestry die Sonnen- und Schattenseiten des Lebens;one's \life [or \life's] work jds Lebenswerk nt;the good \life das süße Leben, la dolce vita;to bring sth to \life etw lebendiger machen;to come to \life lebendig werden; ( fig) zum Leben erwachen;to frighten [or scare] the \life out of sb jdn furchtbar/zu Tode erschrecken;get a \life! komm endlich auf den Boden der Tatsachen zurück!;to lose one's \life sein Leben lassen [o verlieren];to roar [or thunder] into \life mit aufheulendem Motor losfahren/starten;to save sb's \life jdm das Leben retten;to save one's own \life sein/das eigene Leben retten;to be set [up] for \life für den Rest des Lebens ausgesorgt haben;to take one's own \life sich dat [selbst] das Leben nehmen;not for the \life of me nicht um alles in der Welt;to be sb to the \life (dated) jdm wie aus dem Gesicht geschnitten sein;that's \life! [das ist] Schicksal! ( fam), so ist das Leben [eben]!;\life drawing/[drawing] class Aktzeichnung f /Aktzeichnen nt (Kunststunde, in der nach Modell gemalt wird)
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